1. Status of pineapples in Tien Giang
Hamlet is one of the important fruit ranks third in the world after bananas and citrus, pineapples consumed mainly processed and fresh food. The pineapple grower in the world such as Thailand, the Philippines, Costa Rica-Malaysia. The main importer of pineapples in the world today, such as France, Japan, USA, Italy, Spain, UK and Canada.
Tan Phuoc district, Tien Giang province is one of the leading provinces in terms of area colonized country with more than 15,000 hectares and production of about 250 thousand tons / year. Thanks to the hard work and application of scientific advances, pineapple grower yield and quality.
Tan Phuoc pineapples currently being selected as one of 07 provinces fruits delicious expanded investment focus to develop production. Collective marks Tan Lap Hamlet was the Intellectual Property Department (Ministry of Science and Technology) patented.
2. Consumption pineapple
- Hamlet processed form (products processed from pineapples) provide domestic market and for export, mainly eaten fresh pineapple domestic consumption.
- Company Tien Giang Vegetable consumption is where the Tan Phuoc pineapples;
- The small traders buying directly in the garden pineapple;
- Price volatility pineapple harvest time;
- Growers lack of network information on market prices pineapple.
The output current for relatively large pineapple, besides traders from HCM City and other provinces, in Tien Giang has Vegetables Long Dinh Joint Stock Company has contracts with farmers and consume products to institutional pineapple water turn in the forms processing such as canned pineapple, pineapple juice, frozen pineapple, ... provide the domestic market and export. With the strength of pineapples, Tien Giang is focusing support holistic development of Tan Phuoc pineapples to build and develop intensive pineapple plantations yielding commodities and high quality products towards security, server food market for fresh and processed materials supplied for domestic market and export.
Current production of raw pineapple showing Tien Giang province has not fulfilled its potential advantages of land and land of pineapples on acidification, stitching quality varieties, cultivation techniques have not formality, periodontal long-term cultivation, fertilizers and fertilization methods unsatisfactory ... so yield and fruit quality is low. In the trend of globalization and world integration, competitiveness of products is one of the essentials for survival and market expansion. Hamlet is one of the types of fruits are grown on a large area and the focus of the Tan Phuoc, Tien Giang, the tree is listed fruit exporter in the order of priority of fruit tree. Therefore, in order to consolidate and develop the pineapple plantation sector in the province, the process of integration in the region and the world, there should be investment in the renovation measures, apply scientific and technical advances found production and pineapple plantations formed intensive goods for productivity and quality in the direction of safety products, serving fresh food market and processing of raw materials supply for the domestic market and exports .
Like many agricultural products taking other luxury goods, Tan Phuoc pineapple are also the difficulties of the market. The link between manufacturers, business is still very loose, the market is still very "free" does make sure the cargo of pineapple growers make.
Currently pineapple is consumed through many different distribution channels: wholesalers for processing factories, traders sold to consumers in markets ... but because the majority of the bowl (point of purchase) not interested adequate to the stage of sorting, processing, storage ... so the pineapple value depends largely on the distribution channel. Farmers have not signed a contract to wholesale products in the high-end market with more attractive prices, so they are not interested in the initiative to organize the production, so often happen the "collision restaurant, waiting, fell ", thereby pineapple growers often difficult in consumption. On the other hand, due to the way transport and retail product markets difficult to achieve the requirements of food hygiene and safety.
3. The export potential of pineapple
Vegetables Vietnam in general have been used in 50 countries and territories, with exports in 2013 reached US $ 1.04 billion. However, the main export market is still Asia. In recent years, Vietnam has expanded into other markets, including the US and the EU plays an increasingly important role.
According to the Food and Agriculture Organization (FAO), the demand for tropical fruits of the world market is increasing. In the period 2001-2010, the demand for the fruit of the world annual average increase of 3.6%, while production increased by only 2.8% world. In it, there are 4 types of fruit pineapple, banana, mango and papaya to the US and EU are the major importers.
US and EU markets as the two markets are considered very prospective. However, in these two markets, fruit Vietnam now have to overcome many barriers to quality standards, food safety, to compete with cheaper products from countries like Thailand, China. ..
Similarly, the US market is considered high value but difficult to penetrate. This market poses phytosanitary standards stricter, mandatory irradiation treatment for tropical fruits with high treatment costs and may affect fruit quality. Consumers concerned about food safety should be increased demand for organic products.
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